This week, Cruise Saudi, a company fully owned by the Public Investment Fund, participated in one of the most significant travel and tourism gatherings worldwide by attending World Travel Market (WTM) 2023. Meetings with important figures in the travel and cruise industries were possible at the international trade event, which was hosted by the Saudi Tourism Authority’s Visit Saudi pavilion.
Executive Director for Destinations Development & Management Mashhoor Baeshen, Chief Asset Management & Operations Officer Barbara Buczek, and CEO Lars Clasen of Cruise Saudi were among the delegation members. Operating under the motto “You have the power to change travel” for this year. Additionally, WTM 2023 drew thousands of travel industry experts from over 180 nations, demonstrating the transformative potential of travel.
Meetings with prominent figures from the travel and tourist industry and the international press were attended by Cruise Saudi, which presented its story of how, since its establishment in 2021, it has become a global leader in the cruise industry.
Barbara Buczek from Cruise Saudi participated in a panel on WTM’s Innovation Stage on the first day of the event. The panel covered the theme of “The Power of Collaboration for Women,” which falls under the larger umbrella of “Empowering Women to Change Travel.” Speaking from personal experience and wisdom, the all-female panel examined some of the particular difficulties that women have at work and dove into workable ways to close the gender gap in the sector.
“It is so important to keep conversations surrounding gender and diversity in the workplace going in order to maintain the progress that we’ve seen over the past ten years,” Barbara stated in reference to her tenure on the panel. I am glad to work with the great community of women in the industry and beyond at Cruise Saudi, and I am happy of the tremendous progress we have made in building a more diverse staff.
Regarding this year’s World Travel Market, Cruise Saudi’s CEO Lars Clasen stated, “It has been a very successful few days filled with insightful discussions and collaborative partnerships.” We were honored to present Cruise Saudi’s achievements at this international industry gathering and to have the chance to speak with influential figures about our future goals.
Source- Travel daily