Starfish Travel Corporation Team

Intriguing insights on Britons’ perceptions of Canada’s most noteworthy exports, ranging from ground-breaking inventions to iconic figures, have been revealed by Air Transat in the wake of a poll. The study was carried out as part of Air Transat’s brand transformation, which will be unveiled this fall under the new slogan “Where Open Minds Fly.” This is intended to appeal to the more tolerant tourists who have long been drawn to Canada, such as those seeking sensory experiences like music, art, and breathtaking natural beauty as well as outdoor adventure. The poll, which was performed last month among 2,000 UK adults, aimed to identify any gaps in their understanding about Canada. According to the research, Canada has had a considerable influence on the world stage and has contributed to a wide range of sectors. Insulin, a revolutionary invention that has revolutionized the treatment of diabetes, was named by Britons as Canada’s top export, closely followed by the life-saving pacemaker. Alkaline batteries and peanut butter rounded up the top five, showcasing the wide influence of Canada on daily life. Maple syrup came in third. The study also showed that many Britons have a high regard for Canadian celebrities, with well-known individuals like actors Ryan Reynolds and Keanu Reeves, musicians Bryan Adams, and legendary singer Celine Dion winning praise from respondents and demonstrating the global appeal of Canadian talent. However, the study exposed certain false beliefs held by the British populace. Nearly half (48%) thought Jim Carrey and Pamela Anderson were both Americans, while more than a fifth (22%) misidentified Toronto as Canada’s capital instead of Ottawa. “Canada has made many remarkable and significant contributions to the world in which we live, and our research has revealed many insights which will help Air Transat engage more effectively with British travelers going forward,” said Sonia Kurek, Commercial Director for Air Transat UK. 62% of respondents cited Canada’s natural beauty as the nation’s most notable quality, making it clear what makes the country special. According to 76% of respondents, the country’s breathtaking beauty is “world-leading,” and it is supplemented by its diversified wildlife (42%), hospitable people (23%), and a wide range of outdoor activities (26%). While a sizable majority of respondents were familiar with well-known Canadian sites like Niagara Falls, the study revealed ignorance of other national gems including Alberta’s Banff National Park and the Cabot Trail. Over a quarter (26%) of respondents who hadn’t been to Canada yet said they wanted to go there, ranking it among the top three nations in the world. Nearly half of those who hadn’t been there before (48%) expressed a desire to do so. A third (33%) of those who wish to travel were pondering an outdoor camping getaway in the region’s stunning surroundings, while 26% were contemplating a road trip and 20% were thinking about a city getaway. Canada is the ideal location for those looking for fresh experiences, Kurek continued. Since we recognize that post-pandemic travel, particularly on lengthy routes, can be intimidating for some, Air Transat is still dedicated to offering a variety of direct flights from the UK to Canada, complete with onboard entertainment and meal service. Source- Travel daily Link- https://www.traveldailymedia.com/air-transat-research-reveals-britons-perceptions-of-canada/

The latest architectural masterpiece from DAMAC Properties, a pioneer in the construction of premium real estate, is called DAMAC Casa. This amazing tower, which is centrally located in Dubai, reinvents the idea of vertical island living by providing residents with an exceptional mix of water, peace, and luxury. The inspiration for this avant-garde architectural endeavor comes from DAMAC Casa, which draws on the essence of water. The tower, which is situated in the Al Sufouh neighborhood and has Dubai’s famous Palm in the background, perfectly captures the tranquility of island life in every aspect of its architecture. The lotus flower, which flourishes in aquatic surroundings, served as inspiration for the tower, which aims to improve inhabitants’ experiences with outstanding water vistas. “We are pleased to introduce DAMAC Casa, the newest addition to our collection of distinctive, opulent buildings. The tower is a reflection of our ambition to offer our discerning clientele unmatched experiences, with every element having been carefully designed. This addition reflects the spirit of what we stand for as a company, drawing on our years of expertise and community feedback, said Niall McLoughlin, Senior Vice President of DAMAC.  Beyond-Imagination Amenities The Cavalli Tower of DAMAC is nearby, and DAMAC Casa offers features that redefine luxury living. The “Flying Island,” a magnificent sanctuary encircled by water, is at the center of the complex. Its ultra-luxury units have circular outdoor terraces that offer 270-degree views of the lake. The skyscraper will have retreats with an oasis-inspired design, and the pools will change into an island oasis surrounded by lush vegetation, providing a unique Dubai living experience. An aquatic paradise, the Aqua Spa offers an ethereal relaxing experience with treatment rooms that appear to float on water.  One of Dubai’s first scuba stimulators, offered by DAMAC Casa, will offer a variety of virtual reality experiences, including those in the Red Sea, Indian Ocean, or even the wonders of space. Palm gardens will be everywhere around the pools. The tower and children’s play area will be decorated with aqua art. Children can use designated areas to exhibit their aquatic creativity, and digital screens in the foyer will display their aqua doodles. The spirit of island life is recreated in a chill-out lounge, while a design for a 360-degree clear glass pool is being investigated. DAMAC Casa’s public spaces will transport you to an underwater setting by utilizing digital technology to provide breathtaking aquatic effects. Effects of a beach indoors adorn the walkways.  With each apartment having its own private elevator, the tower will provide 1, 2, and 3-bedroom luxury apartments, as well as 3, 4 and 5-bedroom super luxury apartments. A private sanctuary within this vertical paradise, each ultra-luxury property has its own oasis-vibe pool. Source- Travel daily Link- https://www.traveldailymedia.com/damac-introduces-damac-casa-holiday-living-at-the-heart-of-dubai/

The anticipation among fans is evident as sports tourism surges with the 2023 ICC Men’s Cricket World Cup, one of the most prestigious cricket competitions in the world, just around the way. The integrated campaign “Howzat for your perfect stay” was created by Booking.com, the Official Accommodation Partner for the ICC Men’s Cricket World Cup 2023, and it combines the travel industry, the sport of cricket, and the fervent supporters who make it possible. Former Indian cricketer Zaheer Khan, Bollywood actor Varun Dhawan, and Santosh Kumar, Country Manager for India, Sri Lanka, the Maldives, and Indonesia at Booking.com, participated in a press conference in Mumbai. The promise of sports tourism must be realized Travel and sports go hand in hand. Mega sporting events like the ICC Men’s Cricket World Cup 2023 draw tourists to the host city, which can boost both domestic and international travel. The most recent Booking.com APAC Travel Confidence Index shows that 56% of Indians are eager to attend a live or significant event this year, including sporting competitions. With fans from all over the world traveling to India for the event from October 5 to November 19, 2023, search data from Booking.com also showed a rise in inbound travel, with travelers from the UK, USA, UAE, Germany, and Australia leading the list for inbound searches. Former Indian fast bowler Zaheer Khan said, “Traveling is an intrinsic part of that experience. Taking wickets and performing on the cricket field have been significant parts of my life. My cricket voyage went beyond the field as I visited several cities, learned about varied cultures, sampled local cuisine, and visited various tourist attractions. Therefore, I’m happy to be a part of this Booking.com event, which combines travel and cricket to bring people together and celebrate the spirit of adventure and the moments that matter. Converting sports fans into tourists For millions of Booking.com customers, the chance to witness the best cricket teams in action is a compelling reason to travel and something that is truly on their bucket lists. Travel searches are increasing as a result of prominent matches across India. Beyond the event itself, visitors are interested in seeing what the city has to offer, which could result in extended stays and return trips. Seven of the top ten most popular travel locations in India are match-hosting cities, according to Booking.com. Among the most popular search terms for the match period of October 5 to November 19, 2023, are Delhi, Mumbai, Bengaluru, Chennai, Kolkata, Hyderabad, and Ahmedabad. Ahmedabad is the second most sought location on match days, behind Delhi, for events like the India vs. Pakistan game on October 14. Varun Dhawan, a Bollywood actor and ardent cricket supporter, echoed his enthusiasm when he said, “Travel and cricket are two things I am truly passionate about. Cricket is something I incorporate into my job, which provides me the chance to travel and discover various locations in India and throughout the world. I’m always ready for a game whenever I get the chance to play in between my shots. Booking.com is providing millions of fans, like me, with the fun and excitement of traveling and booking the ideal accommodation to watch their favorite team play in person during the ICC Men’s Cricket World Cup. That matches perfectly now. ‘Howzat for your perfect stay’ is the slogan of Booking.com’s advertising for the 2023 ICC Men’s Cricket World Cup. The advertisement features Glenn Maxwell, the captain of the England squad, and Rohit Sharma, the captain of the Indian team, to promote the enjoyment and thrill of making a reservation with Booking.com. By bringing viewers on a journey of a family thinking of their ideal cricket stay, it highlights the end-to-end simplicity and tremendous variety of accommodations that Booking.com offers. Booking.com offers the largest selection of fantastic lodging options, including hotels, resorts, apartments, villas, and more, in more than 171,000 locations around the world, including locations where ICC matches are being played. We are experiencing this tendency both globally and in India: the influence of major sporting events on travel demand and desire. As the ICC Men’s Cricket World Cup 2023’s Official Accommodation Partner, we offer fans flights, rental cars, taxis, attractions, and of course all types of interesting places to stay in order to make their cricket-inspired journey as smooth as possible. With the debut of our campaign, “Howzat for your perfect stay,” we are excited to honor one of the biggest sports in the world. This ad beautifully captures the pleasure and excitement of making a reservation on Booking.com, according to Santosh Kumar, Country Manager for India, Sri Lanka, the Maldives, and Indonesia at Booking.com. From October 5 to November 19, 2023, the integrated campaign will run in India during the entire tournament on TV, digital, PR, and social media. Source- Travel daily Link- https://www.traveldailymedia.com/booking-com-launches-howzat-for-your-perfect-stay-as-cricket-fever-ignites-in-india/

The winners of VisitEngland’s Visitor Attraction Accolades for 2022–2023 have been revealed, honoring the top visitor experiences available all across England. The awards, given to 91 sites throughout England, honor all facets of the visitor experience. They are given in five categories, including “Hidden Gem,” “Best Told Story,” “Quality Food and Drink,” “Welcome,” and “Gold,” which is given to attractions that receive the highest overall scores. Based on the ratings they achieved following their annual VisitEngland Visitor Attraction Quality Scheme assessment, attractions have been recognized. “These accolades are a testament to the outstanding experiences and customer service that attractions in England give visitors,” said Andrew Stokes, director of VisitEngland. They also honor other facets of the visitor experience at attractions that go above and beyond, such as providing outstanding food and drink or captivating storytelling. The places honored today go above and above to make visitors memorable, giving people a reason to visit new places and stimulating local businesses all around England. The VisitEngland Visitor Attraction Accolades, now in their ninth year, are available to members of the VisitEngland Visitor Attraction Quality Scheme for a variety of tourist destinations, including historic homes, gardens, country parks, and farm attractions as well as galleries, museums, churches, and cathedrals. The network of highly skilled and knowledgeable assessors that supports participating attractions provides them with guidance on enhancing and promoting the caliber, accessibility, and sustainability of their offer.  Winning attractions may use the award logo in their marketing materials, online, and at their attraction. Fiona Pollard, a member of the VisitEngland Advisory Board (VEAB), will also be presenting at the 2023 Visitor Attractions Conference (VAC) today at the QEII conference center in Westminster, London, highlighting England’s world-class attractions.  The VEAB Chairman, Lady Victoria Borwick, will also be present. One of the biggest and most profitable industries in England is tourism, which supports hundreds of thousands of businesses, employs about 2.6 million people, and will bring in £66.3 billion in domestic visitor spending by 2022. Source- Travel daily Link- https://www.traveldailymedia.com/winners-of-visitenglands-visitor-attraction-accolades-announced/

On October 20, 1950, the Sydney Opera House had its formal debut.  According to Cameron Logan, an architecture professor at the School of Architecture, Design and Planning, “The Sydney Opera House is much more than its spectacular design and extraordinary position.However, despite being infamously derided as a “circus tent” by Frank Lloyd-Wright, Sydney has come to be embodied by the shape and environment of Utzon’s masterpiece. “The Opera House has influenced how the city is viewed today by its own citizens and serves as a hub for tourists from around the globe. The state government and its advisors have tried in recent years to quantify its value in terms of money, but the value to the city ultimately outweighs and defies all attempts at measurement. Engineering and Construction According to Dr. Faham Tahmasebinia, School of Civil Engineering, Faculty of Engineering, “The Sydney Opera House heralded a new era of concrete, constructed during the relatively early days of prestressing in Australia, a method which increases the performance of concrete over time.” The original design concept was based on a reinforced shell construction, however it was far too difficult to build. Engineers and architects developed a precast ‘rib’ approach, with all the segments stressed together on-site, to realize Utzon’s concept. Source- Travel dailyLink- https://www.traveldailymedia.com/sydney-opera-house-turns-50/

At the IAAPA Expo Europe in Vienna, Austria, Embed, the leading cloud-based, cashless solutions provider for the amusement, entertainment, and leisure industries, displayed its SaaS solutions and other ground-breaking innovations. Saeed Abdillahi, EMEA Sales Manager at Embed, exclaims, “We’re happy to have another successful trade show for the books — and the biggest one in Europe at that. The Mobile Wallet virtual gaming card and STATS business analytics dashboard are the first SaaS products we are bringing to the region as advocates of our customers’ success to assist FECs in moving from manual to digital procedures. The Mobile Wallet, which recently demonstrated a 5x increase in reload value versus cash and credit card for our customers based on 2022-2023 success metrics, is one of Embed’s Software as a Service (SaaS) solutions. “As we are taking STATS global – the data visualisation dashboard powered by Amazon Web Services – we are seeing a great reception and turnout for our SaaS solutions,” says Renee Welsh, CEO at Embed. “The European market is indeed ready to move toward cashless transactions, with 50% of consumers in the UK alone already favoring it over cash.” The Veltmeijer Group, Funstation UK, FARO Games, and BALO are just a few of the notable clients and partners that the Embed Mavericks have had the chance to network with. Bandai Namco UK, a local partner of Embed, also expressed support for the transformation of the FECs in the area. FECs from the Netherlands, Germany, France, Belgium, Romania, and the Czech Republic stopped by the Embed booth to talk about how to advance their businesses by switching from primarily coin-op to totally cashless using Embed. Serving the Veltmeijer Group for ten years The Embed Mavericks and the Veltmeijer Group honored their 10-year cooperation over dinner following the first day of the exhibition. With Roger Tubée and the rest of VG, “we raised our glasses to an amazing partnership. We are excited to see this relationship continue skyrocketing into the future for more years to come,” adds Bonnie Cheraparambil, EMEA Operations Director at Embed. Next, what? From November 14 to November 17 at the Orange County Convention Center in Orlando, Florida, catch the Embed crew next at the IAAPA Expo. In addition to the Mobile Wallet and STATS, Embed’s Bling Trunk will feature game cards and wearable media in addition to free demonstrations of its portfolio of integrated hardware and software solutions including KIOSK+ and TOOLKIT. Keep an eye out for more groundbreaking news and releases! Source- Travel daily Link- https://www.traveldailymedia.com/embed-rocks-europe-with-saas-solutions/

141k Indian tourists have traveled to Vietnam in the first five months of 2023. The Anam Group plans to open Vietnam’s first pool-villa-exclusive resort in Phu Yen and AXI Plaza, also an all-inclusive convention center, in Cam Ranh in anticipation of a record number of Indian tourists. More information is provided in a special interview with Laurent Myter, Group General Manager of The Anam Group. TD Brand: What would you say The Anam Group’s properties’ USP is? Laurent Myter: I’d argue that what makes us special is that we didn’t follow a predetermined definition of luxury. In addition to providing top-notch luxury, The Anam Resorts also uphold the rich Vietnamese culture. Small Luxury Hotels of the World (SLH) acknowledged our concept, making The Anam Mui Ne the first and only resort in Vietnam to join their portfolio. According to Condé Nast readers’ votes, the award-winning beachfront hideaway The Anam Cam Ranh was one of the top 25 hotels in Southeast Asia. Both lavish Indian weddings with 200 guests and small gatherings are ideal for the beachside property. Travel agencies that cater to corporate groups have a positive attitude toward MICE facilities that are distinctive, like the 60-seater 3D movie theater that can be customized for high-power events. The first pool-villa-only resort in Vietnam will soon open in Phu Yen. Next to the Cam Ranh property is the inclusive convention center AXI Plaza. What environmentally friendly procedures does The Anam Vietnam employ? Myter: Sustainability is a priority for both of our properties. Our 12-hectare seaside property at The Anam Cam Ranh has been set aside 8,500 square meters for the promotion of sustainable farming, which provides food for our chefs. Additionally, we have chosen environmentally friendly items like bamboo bags, recyclable glass bottles, and rice straws. At Anam Mui Ne, we use solar electricity, locally sourced food, and repurpose laundry water for the gardens as part of our concrete efforts to lessen our carbon footprint. Polyvinyl chloride (PVC) key cards have been replaced with non-toxic, biodegradable ones. These have the support of the global non-profit Forest Stewardship Council (FSC), which promotes ethical forest management. TD Brand: What kind of visitors do you get? Business, pleasure, NRIs, or home use? Myter: Our strength has always been the variety of visitors we attract from the leisure, family, honeymoon, and corporate markets. What incentives do you provide to travel agencies and tour operators, Brand TD? Myter: Our interaction with the tourism sector has improved our standing in the Indian market. We do not adhere to the “one size fits all” philosophy, which is why we provide our trading partners with customized incentives based on many variables, such as group size. In addition to our continuing assistance, which includes providing special discounts and help with their travels, we recently invited eight high-end travel agents from Mumbai to visit both of our hotels. It gave them a comprehensive overview of the resorts, MICE and wellness offerings, and amenities to help them design immersive itineraries for their customers. What patterns have you noticed in Vietnam’s hospitality sector, Brand TD? Myter: Travelers are increasingly looking for customized experiences, roomy lodgings, amenities that make working productive, on-site activities, and sustainability initiatives. Numerous luxury hotels and resorts in Vietnam are effectively adjusting to changing consumer needs, and the country’s hospitality sector is expanding significantly. The demand for travel experiences and discovering hidden gems has been steadily increasing. In Phan Thiet City of the province of Binh Thuan, Nha Trang and Mui Ne are growing in popularity with Indian honeymooners and leisure travelers. They are making the decision to immerse themselves in various cultures and opulent amenities, such as The Anam Mui Ne. Due to its expansive facilities for sizable events and premium amenities, The Anam Cam Ranh is chosen by high-spending travelers, long-stay tourists, and MICE groups. How has tourism increased in Vietnam since CAVID? Could you provide 2023 inbound Vietnam statistics? Myter: Vietnam had a substantial increase in foreign visitors in 2022 and 2023 as the country decided to allow quarantine-free admission and restore the majority of its pre-pandemic visa policies. In the first half of 2023, the Vietnam National Authority of Tourism recorded more than 5.5 million foreign visitors, surpassing the entire number of foreign arrivals in 2022. 141k Indian tourists have traveled to Vietnam in the first five months of 2023. The administration intends to target 8 million foreign visitors this year, with ease visa access serving as a motivating factor. India has become one of the source markets with the quickest growth post-Covid, spanning a variety of industries like MICE, leisure, and extended family vacations. South Korea, the US, Thailand, Cambodia, Malaysia, Japan, Singapore, Australia, Taiwan, China, and India will be Vietnam’s top import markets in 2023. TD Brand: Where did your hotelier career begin? What guidance would you provide newcomers to the industry? Myter: In Bern, Switzerland, at The Schweizerhof, one of The Leading Hotels of the World, I began my professional life. I’ve since had the honor of working in a variety of hotels all around the world, including those in Thailand, Malaysia, Indonesia, Saudi Arabia, and Vietnam. As a hotelier, I have closely watched dynamics change, especially in the post-COVID period, such as changing visitor needs, diverse age demographics, and various travel reasons. The hospitality sector demands that heartfelt services be continuously provided. I would advise the newcomers to keep up with modern trends, be flexible, always assess the needs and preferences of guests, and even anticipate their demands when feasible. Success in this field can be attributed to meticulousness and an eagerness to solve problems. Source- Travel daily Link- https://www.traveldailymedia.com/post-covid-india-has-emerged-as-one-of-the-fastest-growing-source-markets-for-vietnam-myter/

The idea of luxury has significantly changed in the constantly changing travel industry of today. The hospitality sector is reinventing itself to fulfill these demands as discerning tourists search for meaningful vacations that incorporate local culture and sustainability. It is no longer just about richness and excess. José Cláudio Silva, Design Principal at 10 Design, talks with Brand TD about how luxury has changed over time, the design trends influencing its future, and the fine line between extravagance and sustainability. He also provided insight into how to work within financial limits without sacrificing the caliber of the guest experience as well as the art of incorporating regional culture and heritage into designs while preserving a feeling of authenticity. Brand TD: When it comes to constructing hotels and resorts, what, in your opinion, captures the true sense of luxury? José Cláudio Silva: Authenticity, experience, and attention to detail are essential in today’s travel environment. Conscious tourists look for memorable travel encounters that respect the environment and give them a taste of the local culture. Hotels are reinventing what it means to be a friendly and sustainable location in order to satisfy this demand. Hotels are adopting environmentally friendly methods that help the neighborhood, starting with the architecture of the structure itself. TD Brand: What trends do you anticipate influencing the future of the luxury concept in hotel and resort design? How has it changed over time? Silva: The modern traveler looks for adventures that excite all of their senses and put them in a blissful condition. Designers are infusing natural features into hotel designs to encourage mindfulness and well-being in order to satisfy these higher demands. Our research has demonstrated that immersing visitors in nature through well planned settings can produce transcendent experiences that promote joy and emotional connection. In the modern world, there is a growing demand for social connection and a sense of community as people become increasingly separated. In order to address this need, the conventional members’ club concept is being updated. This will give people a place to congregate, connect, and forge lasting relationships. Hotels are now including amenities like restaurants, workspaces, fitness centers, and creative spaces in addition to offering guests a comfortable place to stay in order to appeal to a larger spectrum of visitors and entice them to stay longer in the hotel. TD Brand: For many people, luxury can imply different things. How do you go about making designs that suit a variety of opulent tastes and cultural backgrounds? Silva: To provide enough space and opportunity for people’s preferences, a design that is founded in the local context and that offers spaces for both connection and disconnection is vital. In order to give visitors a feeling of place and make them feel linked to the location, the physical and cultural environment of a place should be mirrored in the design. In other words, authenticity and an accurate portrayal of the setting are crucial. TD Brand: In the design sector, sustainability is becoming more and more significant. How do you strike a balance between the desire for luxury and concepts of sustainable and green design in your projects? Silva: Sustainability is no longer sufficient; it has become the norm and the absolute minimum. Instead, we need to think about regeneration and create hotels that enhance their surroundings rather than just mitigate their bad effects. By including the local climate, ecology, and community into the design process, we may incite a shift in mindset and produce hotels that are considerate of their surroundings and helpful to the environment. Brand TD: Dedication to detail is frequently associated with luxury. Can you name a few particular design features or components that, in your opinion, significantly contribute to a hotel or resort’s opulent ambience? Silva: The guest experience should be viewed as a whole rather than as a collection of discrete locations. Architects may create an environment that feels natural and intuitive by carefully studying how people move through a hotel. It’s also essential to focus on the small print of a hotel’s design, from the choice of materials to how those materials interact. Every decision should be deliberate and take the surrounding context and culture into account. TD Brand: Today’s travelers are looking for distinctive and immersive experiences. How can you preserve a sense of luxury while giving visitors a sense of place and authenticity through the incorporation of local culture and heritage into your designs? The most discerning travelers seek out locations that are genuinely related to their surroundings, spaces that draw inspiration from the historical and cultural context of the location, rather than merely a cosmetic imitation of the past. A sense of connection and long-lasting impression are fostered by this regional approach to design, which enables visitors to interact with the destination on a deeper level. We may design environments that are more meaningful and ageless if we have an understanding of how people have lived in the location. TD Brand: The degree of luxury in hotel and resort design can occasionally be constrained by financial restraints. How can you overcome these obstacles without compromising the level of design or the visitor experience? Silva: It’s important for us, the client, and the cost consultant to collaborate and prepare early on to grasp the vision and restrictions. If this happens, it’s possible to design places that seem luxurious without going over budget. We may create an experience that feels opulent without overspending if we carefully focus on specific “wow” moments. Source- Travel daily

The region’s waters will be cleaned up as part of a new fundraising initiative launched by Mammoth waters Tourism. This comprehensive clean-up is taking place at Mammoth Lakes, one of California’s most picturesque and magnificent mountain destinations, in order to give both tourists and residents the best possible experience. The tourism board has collaborated with Clean Up The Lake, a group dedicated to combating garbage and pollution on land and in the water, and will match all funds received over the next four years, up to $100,000. Cleaning up at Lake George started this month and will go on until 2026. Four of the lakes in the Mammoth Lakes Basin—Lake George, Twin Lakes, Lake Mary, and Lake Mamie—have had pilot research dives throughout the past year. The team’s comprehension of the environmental concerns at hand and the steps that must be taken to preserve the wellbeing and long-term preservation of the region’s titular treasures was improved by these dives. The partnership’s objectives are to guarantee that submerged litter is removed, to record any and all aquatic invasive species that are endangering the lakes, to work to safeguard animal species both above and below the surface, and to stop any further pollution. In order to remove fishing debris, plastic pollution, and other environmental threats, volunteers from Clean Up The Lake started a comprehensive clean up and survey of the invasive aquatic species in Lake George’s 2-mile circumference this month. They collaborated with volunteer scuba divers, free divers, and kayakers. The founder and executive director of Clean Up The Lake, Colin West, remarked, “I couldn’t be more thrilled to be working in the Mammoth Lakes Basin this fall.” Action is required to assure the continued conservation of the Sierra’s most important resource since there is a significant litter problem that has gone unaddressed for decades. In order to involve tourists and the local community in increasing education and fostering volunteer efforts for lake clean-ups over the next four years, Clean Up The Lake will collaborate with Mammoth Lakes Tourism. “Our investment in this program is a commitment to the natural resources that make this place so special,” said Mammoth Lakes Tourism Executive Director John Urdi. Not only will this work immediately affect our magnificent alpine lakes, but it will also emphasize how crucial it is to preserve our recreational spaces for both locals and tourists. Just below the surface, a significant impact on our environment is taking place. Out of sight and out of mind, much of this trash is. Source- Travel daily